As Seen On: A Somerset County Food Trail

by Peter Candia
Christmas tree in downtown Somerville, NJ - Somerset County As Seen On

Somerset County Tourism has set up a food trail of seven of the county’s best eateries that have been featured on television. That’s right, the likes of Guy Fieri and Dave Portnoy have dined at some of Somerset County’s greatest and now it’s your chance to do the same. 

Additionally, the program is offering a mobile passport program so that you can digitally check in at each spot. If you make it to five of the locations, a free tank top will be sent your way— no additional charge. Don’t wait, prizes are reserved for the first 750 to complete the passport. 

Somerset County’s As Seen On Food Trail is the perfect activity for foodies everywhere.

Participating Vendors

Big Pinks BBQ

Big Pinks BBQ has been featured on Guy Fieri’s Diners Drive-ins and Dives, so you know it’s worth your stop. House smoked pork and brisket is what’s in store at this must-visit BBQ joint. Check out the menu and make sure to call ahead.

Homemade BBQ and a notch on your digital passport? Doesn’t sound like a bad deal to us.


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Blue Sheep Bakeshop

This bakeshop is a full scale dessert boutique and cake studio located in downtown Somerville, NJ. This is more than just a bakery: It’s a custom cake studio, gourmet cupcake bakery, and ice cream shop. They feature custom-made cakes, cupcakes, macarons, small cakes, and a full ice cream menu. 

Stopping here will grant you a free scoop of ice cream along with a check on your digital passport. 

Chimney Rock Inn

Located in Bound Brook, this legendary restaurant serves up cold drinks, elevated pub food and of course, their famous thin-crust pizzas. This is the perfect place to grab a drink and lunch as you make your way through your passport. 

DeLucia’s Brick Oven Pizza

DeLucia’s was famous long before Dave Portnoy gave it a 9.4 in his famous One-Bite Pizza Reviews. Today, DeLucia’s stands as one of the most sought after pizzerias in New Jersey— and therefore, the entire country. 

Stopping here on your Somerset County food journey will award you 10 percent off your order. Make sure to call your order in as it’s not unlikely you will have to wait. Great pizza is worth the wait, though. 

Delucia's Brick Oven Pizza - Somerset County - As Seen On

Delucia’s Brick Oven Pizza

Joe’s Meat Market

This classic New Jersey deli is loved by many. Featured on Diners Drive-ins and Dives, Joe’s Meat Market offers handcrafted sandwiches, full dinners, pasta and so much more. A full butcher case and deli is at your service as well. 

Joe’s has been serving South Bound Brook and the surrounding area for thirty years. It’s the perfect stop for a sandwich on-the-go or any of their housemade specialties. 

Rocky Hill Inn & Tavern 

The Rocky Hill Inn is Central Jersey’s premier gastropub. The restaurant is housed in an Inn that has been around since the 1700s. The old-school architecture makes for the perfect location for their ever changing line of craft beers, classic pub favorites and famous burgers. The fried green tomato burger, loaded with bacon jam and a deep fried green tomato, was featured on the Food Network.

Turf Surf & Earth

Byron Salazar’s fast-casual and plant-focused gourmet eatery prides itself on having options that suit everyone’s needs. Salazar felt a need for fast-casual options that were healthy, fresh-made and delicious— thus, Turf Surf & Earth was born. 

The unique menu is separated into three sections: Turf (meat-based proteins), Surf (seafood) and Earth (plant-based). After selecting your protein, you choose if you want it on a bun, pita, rice, greens and more. Lastly, choose from beans, cheese, sauces and more to top off your meal. This health-focused restaurant brings a breath of fresh air to Somerville’s downtown with a unique concept. 

Stopping here on your Somerset As Seen On journey will award you with 15 percent off your order. 

As Seen On

Somerset County Tourism has once again put together an exceptional food trail that promotes the county’s ample amounts of incredible food and drink. Everyone loves to eat somewhere that they’ve seen on TV and this trail features several options to choose from. Dine at some of Jersey’s most famous spots and earn a prize while you’re at it— you won’t regret it.

Get your passport started here.

About the Author/s

All posts

Peter Candia is the Food + Drink Editor at New Jersey Digest. A graduate of The Culinary Institute of America, Peter found a passion for writing midway through school and never looked back. He is a former line cook, server and bartender at top-rated restaurants in the tri-state area. In addition to food, Peter enjoys politics, music, sports and anything New Jersey.

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